Competitive Intelligence

Is competitor tracking/ monitoring key to your business strategies?

Identification of opportunities and assessing the risk is key to success for any organization. Competitive intelligence is a crucial tool in today's dynamic world as tracking competitor's activity is base for many activities including planning of Research & Development strategies and business strategies to gain competitive edge. These services encompass patents, markets, competition to provide insights into changing market dynamics. Below are the primary reasons for conducting Competitive Intelligence projects:

  • Tracking competitors (financials, technology/ products, Strategies)
  • Expanding business presence (acquiring start-ups/ other players)
  • Technology opportunities (universities/ research institutes/ start-ups)

Our team of experts relies on secondary searches in conjunction with primary research for providing our customers with actionable insights on competition, market positioning, and customer preferences. We use in-depth analysis to present integrated solutions comprising Patent publications, Scientific journal publications and Business research. Our reports assist clients in understanding competitors, building R&D roadmap to strengthen pipeline, forecasting of product/ technology trend, identification of appropriate partners for collaboration/ acquisitions (focused on start-ups).